CONTENT
Branding / Production / Copywriting
Key insights
Each brands and projects has their own uniqueness and advantages.
Because of that, every messages and every contents on social media, must be tailored to the needs.
That’s why, I build audiences and social communities that people care about and want to be part of.
NUANZA
Nuanza Porcelain is one of the biggest handmade ceramic manufacture in Central of Java with premium ceramic art and collections.
On this case, I had the opportunity to help Nuanza to create various kinds of contents to attract the interest of the audiences.
I build and create the messages that aligns with the target of the audiences through captions and visuals.
All the contents that I create mostly aimed to show and prove, how dishes can look and be more valuable with Nuanza (tableware) products.
Contents that are mostly shown in Nuanza social media are around; product photography, food photography, collaboration content, and human interest.
Because the value of each product can be seen clearly, many restauranteurs, executive chef, hotel general managers, and food photography enthusiast aware about Nuanza (through organic channel), and then they become Nuanza partners and customers.
MAMAPAPA.ID
Mamapapa.id is known as one of the best media parenting & community in Indonesia that reviews about parenting and health.
According to the tagline: “A friend for first timer of parents”, here I helped mamapapa.id giving the education and information to the parents and “prospective” parents, with the topics about health, child, and household.
Aligned with the purpose of mamapapa.id, I create various content and topics for YouTube and Instagram, which deliver informative and educational messages.
All the information and data for all the contents that I create, are based from specialist, doctors, books, and from the experts, that makes all of the information has high credibility which is expected to be able to overcome various problems they are facing
With the variety of content we created, over time more and more people became aware of the content we provided, and communities began to form on Facebook, Instagram, and YouTube.
To this day, some of the content I created has even reached over 300,000 viewers on Youtube.