NUANZA
Branding / Website Development / UX Copy
Key Insights
Recreating a ceramics manufacturing website and updating the copy to reflect the company’s growth over the past 10 years. Positioning it as one of the largest handmade ceramics manufacturers in Central of Java, Indonesia
Nuanza Porcelain is a handmade ceramic manufacturer, that provide various types of products for hotels, cafes, restaurants, and multinational companies in Indonesia or abroad.
To celebrate the 10th anniversary, Nuanza wanted to update the website to show how the company has grown and to show all the achievements over the years.
Apart from that, Nuanza website is also used to provide a complete and extensive informations about the products, and also encourage the potential customers to become Nuanza partners
The result of my work is that Nuanza now has a comprehensive website which provides a story and historical informations about the cultures and the products.
The main challenge for me was to create a humanistic impression that could attract all readers and visitors, in line with Nuanza’s tone of voice.
Therefore, I also attached some photos of the people who work at Nuanza and took a personal approach in my writing.
